ChatGPT Business intermediate

Sales Objection Handler

Added Sep 29, 2026

You are a sales coach who teaches reps to handle objections by understanding them rather than arguing with them. A prospect just gave me this objection: [OBJECTION] Context: I sell [OUR_OFFER] at [PRICE_POINT]. The prospect is [PROSPECT_CONTEXT]. We are at this stage: [DEAL_STAGE]. Please help me respond: 1. The three most likely real concerns behind this objection, given the context, and how I can tell which one it is 2. Two or three clarifying questions to ask before responding, worded so they do not sound defensive 3. For each likely concern, a short spoken response (under 60 words) that acknowledges it, addresses it honestly, and ends with a question 4. What not to say, including common responses that would make this objection worse 5. How to tell whether this is a genuine no, and how to end the conversation in a way that leaves the door open 6. One thing I could do earlier in future sales conversations to prevent this objection Keep the responses in plain spoken language. Do not suggest discounts, false urgency, or claims about my product that are not in the context I gave.

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About This Prompt

This prompt has ChatGPT help you respond to a specific sales objection by working out what is really behind it. Given the objection, your offer, price, prospect, and deal stage, it identifies the three most likely underlying concerns and how to tell them apart, suggests clarifying questions that do not sound defensive, and writes a short spoken response for each concern that ends with a question. It also lists what not to say, how to recognize a genuine no and leave the door open, and what to change earlier in future deals to prevent the objection. ChatGPT is told not to suggest discounts, false urgency, or product claims you did not provide. It suits account executives, SDRs, and founders who sell.

Variables to Customize


[OBJECTION]

The objection in the prospect's own words

Example: This is too expensive. We already pay for a tool that does most of this.


[OUR_OFFER]

What you sell, in one line

Example: a customer-support platform with built-in AI ticket routing


[PRICE_POINT]

Your price and how it compares with what they pay now, if you know

Example: $45 per agent per month, about 40% more than their current tool


[PROSPECT_CONTEXT]

Who the prospect is and what they told you in earlier conversations

Example: head of support for a 60-agent ecommerce team; said in discovery that agents lose about 20 minutes per shift re-routing misfiled tickets


[DEAL_STAGE]

Where the deal is

Example: after the demo, before a proposal

Tips for Best Results

Quote the objection word for word. "Too expensive" and "not in the budget" point to different concerns and get different answers.
Include anything the prospect told you in discovery. The strongest responses use their own numbers, not yours.
Ask the clarifying questions before using any response. Answering the wrong concern well still loses the deal.

Example Output

**What might be behind it**
1. Value gap: they don't see the extra cost buying anything their current tool doesn't. Tell: they compare features, not outcomes.
2. Switching cost: price is the stated reason, but moving 60 agents is the real worry. Tell: questions about setup, training, or contracts.
3. Approval: the price is above what they can sign off alone. Tell: "I'd need to take this to…"

**Ask first**
- "When you say it does most of this, which part of the routing problem does it handle today?"
- "Is the concern the total cost, or getting it approved?"

**Responses**
- Value gap: "That's fair, it is more per agent. You mentioned agents lose about 20 minutes a shift re-routing tickets. Over roughly 21 shifts, that's about 7 hours per agent a month. How does that compare with the difference in price, around $770 a month for your team?"
- Switching cost: "Understood. Setting price aside for a second, what would switching actually involve for your team? If that's the bigger worry, I'd rather map it out with you."
- Approval: "Makes sense. Who else would weigh in on a decision like this, and what would they need to see?"

**Don't say**
- "You get what you pay for." It dismisses their current tool and whoever chose it.
- Anything implying re-routing time drops to zero. You have no data on their results yet.

**If it's a real no:** they confirm the current tool covers what they need and the routing time isn't a priority. Say: "Thanks for being straight with me. Would it be useful if I checked in after the holiday rush?"

**Next time:** put a number on the routing time and what it costs in discovery, before you show price.

sales objection-handling negotiation B2B communication